Accelerators

THE 5 KEYS TO REVENUE ACCELERATION

  1. A few big synchronized moments beats lots of disconnected small initiatives. 
  2. Marketing and sales should overlap such that the line is impossible to perceive. 
  3. If it’s not simple, no one will adopt it. But it must also be able to go deep to appease the geeks in the room.
  4. Clients are the leverage points and all else falls in behind them.
  5. Universal soundbytes are the best social media due to CYA mentality.